Date: 20 June, 2002
From: Maggie Rogers
Subj: Mushroom the Journal: final fruiting?
Mushroom the Journal has always been a labor of love, and for its first 18 years the magazine also was firmly in the black. For the last year, costs have gone up and the number of subscribers has gone down, and the realization has sunk in that the magazine as you know it can't continue.
Mushroom the Journal was never slick and was never marketed agressively. What you saw was what you got: sort of an old-fashioned magazine that only sent out two renewal reminders and included no return envelope with either. But it had a world-class masthead, featuring the hands-down best mushroom writers -- people whose contributions also were a labor of love.
The co-editors would welcome proposals and innovative ideas that could lead to the magazine continuing. (If you have always wanted a mushroom magazine of your very own, or if your organization is looking for a fungal publishing project, opportunity knocks.)
Unless proposals and innovative ideas appear which argue otherwise, the next issue of Mushroom the Journal will be the last. That issue, fall 2002, will come out a little later than usual, in October. If that is indeed the last issue, people whose subscriptions run longer will receive their choice of another publication as a replacement.
--Don Coombs
--Maggie Rogers
News Index
MycoWest Index
NAMA Homepage .
n02-0620.htm
dmw - 20jun02